The video is shot beautifully — nobody watches it through
Production quality does not hold attention. The first second does: a specific pain, a recognizable situation, natural speech. We write the hook before we think about the camera.
A UGC video works like a friend’s recommendation, not a banner. We write scripts from your audience’s real objections, film with creators and build a pipeline of variations so the combo does not burn out in week two
Real creators, vertical format, subtitles. Preview without sound — the full video on click.
Production quality does not hold attention. The first second does: a specific pain, a recognizable situation, natural speech. We write the hook before we think about the camera.
One good video is not a system. You need a stream of concepts: while the current one runs, the next ones are already shot and waiting in line.
Reviews, comments, sales calls — the customer’s language, not the copywriter’s
5–10 versions of the first second per concept: we test exactly that, it decides whether people keep watching
A look matched to your audience, vertical format, natural delivery
From one shoot — a set of versions: different hooks, lengths, subtitles, final CTAs
Videos are watched without sound — on-screen text is mandatory, not optional
We look not at CTR, but at completion rates and cost per target action for every concept
Product, audience, past campaigns and goals. We analyze your creatives and competitors, propose the first concepts
Detailed scripts, creator selection, the final package of materials for approval before the shoot
The process is organized on our side, interim drafts along the way, revisions and editing in the required formats
Not necessarily. We work with creators: we match the look to the audience. If you have a strong speaker — we will film them, that often works better.
From 6–10 variations across 2–3 concepts. Fewer — not enough data to understand what hooked.
Yes. But it is better combined: we see the statistics and shoot the next batch for what actually worked.
We’ll get in touch within two hours to ask questions and discuss how we can help