Marketing agency for Los Angeles businesses

We bring qualified leads and customers to businesses in Los Angeles through Meta Ads, Google Ads and TikTok Ads

  • 327%average ROMI across projects
  • $3Min ad budgets under management
  • 300+projects in the portfolio
Meta Business PartnerGoogle PartnerTikTok Marketing PartnerShopify Partners

Marketing in Los Angeles: what to account for

Los Angeles is a car-based, bilingual market: 3.87 million residents, and more than half speak a language other than English at home. Advertising here is built around driving distance, the audience’s language and the event calendar.

Geo: miles by car, not blocks on foot

Los Angeles has 8,304 people per square mile, three and a half times fewer than New York. For an indie film release we set a 5–7 mile radius around three theaters — Alamo Drafthouse DTLA, AMC Burbank and Los Feliz 3. Two of the zones overlapped in Silver Lake and Echo Park: residents saw ads for both theaters, frequency doubled and conversion grew.

Languages: the Spanish-speaking half of the city

According to the U.S. Census Bureau, 56.4% of residents aged five and over speak a language other than English at home, 47.2% are Hispanic or Latino, and 35.7% were born outside the United States. We test the message and the landing page on each audience separately instead of averaging them.

Events: a budget built around the date

In the film release most of the demand fell on the three opening days. We ran the first phase on a minimal budget and built retargeting audiences, then peaked for the opening weekend: the phase covering the Los Angeles opening and the New York sustain brought 1,398 ticket checkouts at $12.86.

Professional communities: the industry’s zip codes

In a film awards campaign we narrowed the audience down to the film industry with central zip codes in Los Angeles and New York and film-related interests: a reach of 92,793 on an $812 budget.

We know the Los Angeles market

In Los Angeles we ran an indie film release and an awards campaign aimed at the film industry, and we know how the city works: car-based geo, a Spanish-speaking half of the audience, a budget built around the premiere date.

Geo

Los Angeles drives: 20–30 minutes behind the wheel is normal. We set a 5–7 mile radius around the point of sale, not one mile as in New York.

Audiences

47.2% of residents are Hispanic or Latino, and 56.4% speak a language other than English at home. That is a separate audience with its own message and landing page, not a translated ad.

Industry

Film and entertainment are concentrated in specific areas. We narrow a broad audience down to a professional one with central zip codes and interests.

Premieres

Demand for an event lives for a few days. We keep a small budget for the warm-up and put most of it into the opening weekend.

Client testimonials

Why clients choose Balandin Agency

We count sales, not clicks

We bring ads, the site and the CRM into end-to-end analytics and judge every channel by payback. Average ROMI across projects is 327%.

In advertising since 2016

The founder has run advertising for global brands since 2016 and built the team in 2022 to focus on profitability rather than media metrics. The portfolio holds 300+ projects.

Creatives and landing pages are made in-house

UGC videos, AI creatives and landing pages are produced by the team. We test hundreds of concepts and do not wait for contractors.

Partners of the ad platforms

Meta Business Partner, Google Partner and TikTok Marketing Partner.

Who you’ll work with

Egor Balandin, founder of Balandin Agency
Egor BalandinFounder

Running ads for global brands since 2016.

Built the team in 2022 to focus on profit, not vanity metrics.

Who we’re a good fit for

  • A legal business with proven product-market fit
  • Ad budget from $3,000 per month
  • Infrastructure for end-to-end analytics — we adapt to yours or help build it from scratch
  • Ready to raise budgets once the ads pay back

Who we don’t work with

  • Budget under $3,000
  • No product-market fit yet
  • Illegal or grey-area verticals

Not sure? Message us on Telegram. We’ll tell you straight on the first call — not a month in.

The most profitable ways to bring you new customers

FAQ

Do you work with businesses in Los Angeles?

Yes. We run advertising for companies in the US — case studies from this market are on this page.

What is the minimum ad budget?

From $3,000 per month in ad spend.

What currency do you bill in?

US dollars.

What languages do you work in?

English and Russian.

Which ad channels do you run?

Meta Ads, Google Ads, TikTok Ads and Telegram channel growth. We produce creatives and landing pages in-house.

How much does a marketing agency cost?

A fixed fee plus a percentage of ad spend. The ad budget is separate — from $3,000 per month.

What does a performance marketing agency do?

We run paid advertising in Meta Ads, Google Ads and TikTok Ads, grow Telegram channels, and build the landing pages, ad creatives and end-to-end tracking around it.

Is it worth it to hire a marketing agency?

It depends on where the business is. We are a good fit for a legal business with proven product-market fit and an ad budget from $3,000 per month that is ready to raise budgets once the ads pay back. We do not work with budgets under $3,000, products without product-market fit, or illegal and grey-area verticals.

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